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Spring Studio Sale 2017

Posted on by Eleanor Swinhoe

I will be holding an intimate studio sale at my premises in Frome, Somerset on Friday 17th and Saturday 18th March 2017.  This is a great chance to come and chat to me, try everything on, and hopefully get yourself some unique jewellery at an amazing price.

Opening hours:

Friday 17th March 10am - 7pm

Saturday 18th March 10am - 2pm

Please contact me for further information including location address.

Colour

Posted on by Eleanor Swinhoe

I often have people who tell me that they “don’t do gold” or “I only wear silver”, “I can’t wear red” or “I hate yellow”.  It has got me thinking about colour and how I think that sometimes people (especially women it has to be said) get a fixation about colours and what works on them.  I have to admit that I am drawn to certain colours over others – I realise that I choose turquoise and teal and those greeny-blue colours without really realising it (my bathroom, my exhibition stand, the ribbons on my packaging, my daughter’s feature wall!!), but not necessarily for my jewellery or my clothes, so it doesn’t necessarily mean that what you like looking at is what you feel works “on” you.

Sweetie rings with amethyst, aquamarine and blue chalcedony

Sweetie rings with amethyst, aquamarine and blue chalcedony

I had a rather under-confident woman come up to me at a show the other day and tell me that she had had her “colours” done years ago and she had been told that gold was her colour (in terms of jewellery), so that is what she had religiously stuck to.  She then went back to another colour consultant (and I hadn’t even realised that colour consultancy was still a thing!), who had told her that silver was her colour for jewellery.  Well she was thrown into such a quandary!  I have to admit to a quiet inward chuckle and thought surely that proves that this colour thing can hardly be an exact science.  I added to her confusion by saying “what about wearing both depending on how you feel?”  What about maybe even choosing jewellery that is made with a mix of metals?  Surely by wearing mixed metal jewellery you are not limiting yourself to one palette and you can have lots more fun!

Black opal set in 18ct gold with Sterling silver shank

Black opal set in 18ct gold with Sterling silver shank

Historically, I believe, there was an issue with mixing metals in pieces of jewellery because of the hallmarking process.  Jewellers would stringently stick to one carat of gold for instance.  Now if you create a piece primarily in Sterling silver with details in yellow gold you can get part-marks detailing the different metals – the Assay Office has eventually moved with the times.  Jewellery has become so much more experimental, fun, not only for the rich and showy.

There are always changing fashions of course – bright shiny gold might not necessarily be so in favour, and some people think that silver is just the cooler, more wearable metal – it might not actually be down to what “suits”.  And what about what jewellery means or says about you.  We all know that gold is so, so much more expensive than silver – if you like bold statement jewellery like me, there is no way that I could afford to have those pieces in solid gold.  I have no issue with the “colour” gold – I love it – but because I’m not a billionaire I choose to wear pieces that are mainly silver with detailing in gold.  I love a gold bezel around certain colours of stone – 18ct yellow gold looks so regal around a blood red ruby.  The coolness of an aquamarine is set off beautifully by a paler 9ct yellow gold.  And the gold doesn’t have to be mirror polished – I prefer it subtly brushed or textured.

Juno ring with blue topaz, 9ct gold, and Sterling silver

Juno ring with blue topaz, 9ct gold, and Sterling silver

There are lots of cultural differences around choice of metal too – we know about the Indian preference of investing in gold and wearing your investment as jewellery.  I once worked with a fascinating guy who travelled constantly as an event electrician – he was constantly up in the rigging of big music venues and the like.  He had multiple piercings (I didn’t see them all!) and wore huge gold chains around his neck all the time with big gold rings on his fingers.  I asked him about all his jewellery and he said that while he was travelling and working without any commitment or ties, he would invest his money in gold and wear it proudly.  When the time came to settle down, he would sell off his jewellery as he needed – as good a choice as any I thought!  Plus he looked pretty damn cool – an identity completely of his own.

I think that you also need to look at why you wear jewellery – who is it for?  Personally I wear it for me – I love it.  I love the fun of it and I really love the colours and the texture.  Through making jewellery I’ve had quite a journey with colour.  I always felt a bit funny about yellow – whenever I tried to wear it I’d look at myself and think I looked unwell!  But now I can’t get enough of yellow and orange gemstones – they really, really work in jewellery – they are bright, attention grabbing, and happy.  Even if you feel a bit daunted by a colour, try it in your jewellery – you’ll be surprised how it works.  If you can’t have a splash of brilliant colour in a ring or in your earrings, where on earth can you?

Double flower earrings with lemon quartz

Double flower earrings with lemon quartz

It's a Jeweller's Life

Posted on by Eleanor Swinhoe

I have just started writing a monthly article in Making Jewellery Magazine.  I am very proud to report that the first article has been published on a double page spread - yay!

The content was all about my recent photo shoot - thoughts around it, preparation, and the day itself.  If you'd like to read the piece you'll find it below the photograph. 

The Bigger Picture

I am Eleanor, and my business is Eleanor Christine Jewellery.  I am a jewellery artist – designer and maker – and I sell my work commercially.  As everyone in this business knows, you have to be a jewellery fanatic and lover of the craft – passion is all important in jewellery design.  Each piece that I make is bespoke, unique, and includes that little bit of myself that lays my heart bare because I care so much – yes, I am a perfectionist and a control freak!  I work from my studio in Frome, Somerset, after moving here 4 years ago.

For my first article for Making Jewellery Magazine I have been asked to write about a photoshoot that I organised recently.  Photographs and branding are key to selling and for building up an image of your business.  For my recent shoot I was concentrating on my brand – I wanted to build a mood around my work.  It wasn’t specifically about the individual pieces of jewellery – I can take pictures of my work myself.  This shoot had been in the planning (in my mind) for a really long time, but I never felt ready enough to commit to exactly what I wanted.  Was my work ready?  Was I ready?  What was I going to use the images for?  How exactly do you find the people you need to put this together, and at the right price (at an affordable price?). 

My jewellery is sculptural, bold, and artistic and often I see each piece as a work of art – the photographs that I take are still lives.  It needed to be brought to life.  Customers and fans told me that they’d love to see images of it being worn – and of course, that is the main purpose of jewellery.  I had previously organised a very low key photo shoot with friends at my house and with a friendly local photographer – this was ideal for those “seeing the work being worn” shots, but it still didn’t convey my passion and aspirations for my work – it needed more artistry and a feeling of high fashion.

Over the course of the last year I have talked to loads of people about what I was after – they had advice on marketing, they gave me an alternative view on what I was trying to achieve.  As a jeweller, I work alone all day in my studio – sometimes you just can’t see the bigger picture.  I scoured the web for images that conveyed what I felt about my work – from fashion shoots, jewellery shoots, and general life shots.  I built up an inspiration board on Pinterest.  It became clear that my work has an “edge”, it is raw – I wanted a sexy, moody feel to my shoot – it is a mix of boho and rock.  I wanted that night after the party look – nothing too tidy, dark smudged eyes, brooding passion!

I didn’t have the money to pay for an expensive photographer, stylist, make-up and hair or models for that matter – and what about venues?  Where is this going to take place?  But because I am a perfectionist, I still wanted the best.  I was lucky to have already met Ciara in my home town of Frome – this town is packed to the rafters with creative people.  Ciara has many strings to her bow and one of them is photography – like me, she sees her craft as an art form – her photographs had an ethereal, arty “otherness” about them that I really like.  She loved my mood board and came up with ideas of who we could use and where we could shoot – everything and everybody was Frome based.  Living in a small, vibrant, artistic community meant that everyone was happy to help in my endeavour – the models are students and they turned out to be complete naturals, clothes were borrowed from local shops, hair and make-up was done by a gorgeous local girl, and we shot all the interior shots in our completely off-the-wall pub.

The result – well the pictures say it all!  I now have a look and feel that I am happy with – the images are being used on my website, on all my social media, they will be used for adverts and for posters to be used at upcoming shows.  They don’t focus on the detail (in the way that I am obsessed with as a jeweller), but they convey “the bigger picture”.